Privacy policy

Privacy Policy

This Privacy Policy describes how horaciobikes.com.au (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at info@horaciobikes.com.au.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and the information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

• Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.

• Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.

• Disclosure for a business purpose: shared with our processor Shopify.

• Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

Order information

• Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

• Source of collection: collected from you.

• Disclosure for a business purpose: shared with our processor Shopify.

• Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

Customer support information

• Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers and other information related to your payment choice), email address, phone number, and other information pertinent to providing support to respond to your need for customer support.

• Purpose of collection: to provide customer support.

• Source of collection: collected from you.

• Disclosure for a business purpose: shared with our processor Shopify and other vendors in the supply chain to ensure you are satisfied with your purchase.

Legal Basis for Processing Personal Information

We process your Personal Information under the following legal bases:

• Performance of a contract: We use your Personal Information to fulfill the obligations we have under any contract with you, such as providing products or services.

• Consent: In certain cases, we rely on your consent to process your data, such as for marketing communications. You can withdraw your consent at any time.

• Legitimate interests: We process your information based on our legitimate business interests to improve our products, provide relevant marketing, and enhance your user experience.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

• We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

• We use Shopify Audiences to help us show ads on other websites with our advertising partners to buyers who made purchases with other Shopify merchants and who may also be interested in what we have to offer. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you may be interested in.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

• Facebook: https://www.facebook.com/settings/?tab=ads

• Google: https://www.google.com/settings/ads/anonymous

• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

International Transfers

We may transfer your Personal Information outside of Australia, including to countries where our third-party partners and service providers operate. When we do this, we ensure that appropriate safeguards are in place to protect your data, such as data protection agreements or adequacy decisions.

Data Subject Rights

You have certain rights regarding your Personal Information, including:

• Access: You have the right to request access to the Personal Information we hold about you.

• Correction: You can ask us to correct any inaccurate or incomplete Personal Information.

• Erasure: You can request that we erase your Personal Information, subject to certain legal obligations.

• Object: You have the right to object to certain data processing activities, such as direct marketing.

• Restriction: You can ask us to restrict the processing of your Personal Information in certain circumstances.

• Portability: You may request that we provide your Personal Information in a portable format.

If you wish to exercise any of these rights, please contact us using the information provided above.

Using Personal Information

We use your personal information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. We retain customer purchase records for seven years to comply with legal and regulatory obligations.

Security Measures

We take reasonable steps to protect your Personal Information, including the use of technical, physical, and administrative safeguards. These measures help to protect your data from unauthorized access, alteration, disclosure, or misuse.

Automatic decision-making

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

• Temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.

• Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist persists for a small number of days.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance, whether it’s their first time visiting or if they are frequent visitors.

We use the following cookies to optimize your experience on our Site and to provide our services.

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Complaints

If you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above. 

Contact Information

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@horaciobikes.com.au or by mail using the details provided below: Horacio Bikes, Unit3/22 Central Ct, Hillcrest, QLD, 4118, Australia.